We are delighted to announce that Optilead Inc was established earlier this month and that, with continued interest in Optilead’s unique Multi-Channel Cart Recovery solution, the roll out of a new US data centre has been completed.


After a successful trip to Chicago earlier this year exhibiting at the Internet Retailing Conference and Exposition (IRCE), Optilead are keen to build on connections made within the US.


Optilead’s Head of Sales Ian Andrews said “Optilead’s expansion follows ongoing success for us within the UK and Australia. We knew the American market would be right for the Optilead solution – exhibiting at IRCE this year confirmed that. Over the coming months we will work to help the plethora of American website owners maximise their online conversion rates from our new base in New York.”


With Optilead’s unique solution, companies are able to connect with visitors that abandon websites in real-time via phone, email, and SMS; giving them an advantage over competitors and increasing business revenue.


“Such a solution has not previously been available in the states, so a lot of Ecommerce stores can now look forward to integrating our multi-channel solution into their online operations,” Andrews continued.


Aside from online retail, many other sectors are already benefiting from the Optilead solutions, including insurance, travel & leisure and finance. Online abandonment is a major issue across all sectors, and Ecommerce professionals are now investing more in solutions to combat the problem.


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